Protecting Your Brand and Leverage with Nakia Gray In episode 16 Nakia Gray Esq, founder of Gray Legal PC Trade Mark Attorney, explains the importance of legalizing your brand and how to leverage that protection through collaboration. **Freebie** mentioned to help with brand market research prior to launching your business. How to Avoid the Biggest Mistake Entrepreneurs Make When Choosing a Name for Their Business Guide. Here's the link for the guide: https://nakiagray.lpages.co/one-two-punch-name How to book a consultation with Nakia; Instagram- @Nakiagrayesq Facebook- Nakia Gray Esq Linked In- Nakia Gray Esq
What you will learn in this episode;
-What a trademark does and does not protect.
- The difference between patents, copyrights, and trademarks.
- How to effectively select the name of your business in respect to trademarking.
- The four pillars of brand protection
- Leveraging our intellectual property when we license it to other people
Tips for entrepreneurs;
1. Don’t bury your head in the sand, book a consultation and get the answer.
2. Don’t be afraid to collaborate.
3. Do the market research up front before you pick the name for your business.
How you get involved:
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